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Microcopy & UX Writing: AI Skill for UX Design

Microcopy & UX Writing is an AI skill that writes plain, specific, on-voice interface copy. Buttons name outcomes, errors explain the fix, and tone matches the moment.

npx skills add Uxcel-Lab/product-skills --skill ux-microcopy

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What this skill does

Helps an AI assistant write interface copy that is plain, specific, and quietly helpful rather than verbose or generic.

  • Establishes brand voice, audience vocabulary, the moment, and locale before writing.
  • Writes plain, specific copy that users can scan.
  • Names outcomes on buttons: "Delete file", not "OK" or "Submit".
  • Writes error messages that say what happened and how to fix it.
  • Keeps one term per concept across the whole product.
  • Uses human numbers and dates: "Tomorrow", not "April 1".
  • Picks tone per moment: confident for payments, playful only when stakes are low.
  • Keeps copy honest: no confirmshaming, fake urgency, or guilt.

When to use it

Use it when you need an AI assistant to:

  • write microcopy for a new flow;
  • improve a button label or call to action;
  • rewrite a vague error message;
  • write empty states that teach the first action;
  • pick the right tone for a sensitive moment;
  • make interface copy clearer or friendlier;
  • keep terminology consistent across the product.

Decisions this skill helps you make

DecisionOptions
Error message toneExplicit and constructive; playful only when stakes are low
Payment & security toneConfident and clear; no hedging, no jokes
Welcome & guidance toneWarm and friendly: first names, contractions, "you"
Success state toneEnthusiastic praise; don't over-cheer routine actions
Permission request toneHonest and direct; active voice, no masked intent
Formal context toneRespectful for regulated or professional products; still plain
Dense UI & label toneConcise; keep the context users need

How the skill works

1

Establish voice and moment

The skill checks brand voice, audience vocabulary, locale, and how sensitive the moment is.

2

Apply the core

It writes plain, concise, action-based copy with consistent terms and honest framing.

3

Pick tone deliberately

It matches the register to the brand and the specific moment, not a default voice.

Try it with

Rewrite this error message so users know what happened and how to fix it.

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Write the microcopy for our signup flow: labels, buttons, and errors.

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Improve this button label; it just says Submit.

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Write an empty state that teaches users their first action.

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Related skills

1.0.0

MIT

UX Design

Foundations

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