Pricing Page: AI Skill for UX Design
Pricing Page is an AI skill that designs plan tables users can decide from: clear tier differences, honest ordering, one CTA per plan. Persuasion levers stay a menu, not a checklist.
npx skills add Uxcel-Lab/product-skills --skill ux-pricing
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What this skill does
Helps an AI assistant design pricing pages that help users compare plans and choose.
- Shows only the key differentiating features per tier, linking to a full comparison.
- Names plans by who they serve, not "Standard" and "Advanced".
- Orders plans cheap to expensive, toward the plan that genuinely fits.
- Gives each plan one specific, value-driven CTA like "Get Pro".
- Leads with outcomes before price and answers cost concerns in an FAQ.
- Surfaces guarantees, free trials, and "no credit card required" prominently.
- Treats persuasion levers as a menu: pick the few your context justifies.
- Blocks pricing dark patterns: fake anchors, hidden fees, urgency theater.
When to use it
Use it when you need an AI assistant to:
- design a pricing page or plan table;
- pick the number of plans and which to emphasize;
- name tiers so users know which fits them;
- add a billing toggle that shows annual savings;
- match charm or round pricing to your positioning;
- decide on freemium limits and upgrade triggers;
- audit a pricing page for dark patterns.
Decisions this skill helps you make
| Decision | Options |
|---|---|
| Pricing model | Subscription, one-time, usage-based, freemium, or hybrid, matched to how value is delivered |
| Number of plans | Two to four; start near three and test the count |
| Plan emphasis | One "Most Popular" badge on the best-fit plan, never several |
| Billing toggle | Monthly and annual with the savings made obvious |
| Charm vs. round pricing | $9.99 for value positioning, $100 for premium and enterprise |
| Interactive elements | Seat sliders and estimators only when they help users self-qualify |
| Social proof | One focused testimonial near the table beats many generic ones |
How the skill works
1
Establish context
The skill identifies pricing model, positioning, market, and the plan you want users to choose.
2
Apply the core
It differentiates tiers clearly, orders plans cheap to expensive, and gives each one CTA.
3
Pick from the menu
It presents levers like badges, toggles, and sliders as options, warning against stacking them.
