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Pricing Page: AI Skill for UX Design

Pricing Page is an AI skill that designs plan tables users can decide from: clear tier differences, honest ordering, one CTA per plan. Persuasion levers stay a menu, not a checklist.

npx skills add Uxcel-Lab/product-skills --skill ux-pricing

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What this skill does

Helps an AI assistant design pricing pages that help users compare plans and choose.

  • Shows only the key differentiating features per tier, linking to a full comparison.
  • Names plans by who they serve, not "Standard" and "Advanced".
  • Orders plans cheap to expensive, toward the plan that genuinely fits.
  • Gives each plan one specific, value-driven CTA like "Get Pro".
  • Leads with outcomes before price and answers cost concerns in an FAQ.
  • Surfaces guarantees, free trials, and "no credit card required" prominently.
  • Treats persuasion levers as a menu: pick the few your context justifies.
  • Blocks pricing dark patterns: fake anchors, hidden fees, urgency theater.

When to use it

Use it when you need an AI assistant to:

  • design a pricing page or plan table;
  • pick the number of plans and which to emphasize;
  • name tiers so users know which fits them;
  • add a billing toggle that shows annual savings;
  • match charm or round pricing to your positioning;
  • decide on freemium limits and upgrade triggers;
  • audit a pricing page for dark patterns.

Decisions this skill helps you make

DecisionOptions
Pricing modelSubscription, one-time, usage-based, freemium, or hybrid, matched to how value is delivered
Number of plansTwo to four; start near three and test the count
Plan emphasisOne "Most Popular" badge on the best-fit plan, never several
Billing toggleMonthly and annual with the savings made obvious
Charm vs. round pricing$9.99 for value positioning, $100 for premium and enterprise
Interactive elementsSeat sliders and estimators only when they help users self-qualify
Social proofOne focused testimonial near the table beats many generic ones

How the skill works

1

Establish context

The skill identifies pricing model, positioning, market, and the plan you want users to choose.

2

Apply the core

It differentiates tiers clearly, orders plans cheap to expensive, and gives each one CTA.

3

Pick from the menu

It presents levers like badges, toggles, and sliders as options, warning against stacking them.

Try it with

Design a three-tier pricing page for our project management tool.

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Review our pricing table; users say they can't tell the plans apart.

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Should we add a monthly-annual toggle and a Most Popular badge?

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Check our pricing page for dark patterns before launch.

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Related skills

1.0.0

MIT

UX Design

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