Acquire essential business acumen and technical literacy to excel as a modern product manager
221
learners enrolled
Director
at
Products for Good
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Platform loved by 500K+ pros
Intermediate
Skill level
100% online
Learn at your own pace
Course certificate
Shareable & industry-recognized
Product management sits at the intersection of business strategy and technical execution, requiring practitioners to speak both languages fluently. The modern PM must understand how businesses operate, from revenue models to market dynamics, while also grasping technical concepts that enable meaningful collaboration with engineering teams. Without this dual foundation, PMs struggle to make informed decisions, prioritize effectively, or communicate product vision across diverse stakeholders.
This course bridges the gap between business and technology through practical frameworks and real-world applications. You'll explore essential business concepts, including financial metrics, market analysis, and strategic planning, alongside technical fundamentals covering software architecture, development processes, and data management. Each lesson builds upon the previous, creating a cohesive understanding of how business objectives translate into technical requirements and vice versa.
By mastering these fundamentals, you'll gain the confidence to participate in strategic discussions with executives, contribute meaningfully to technical planning sessions, and make data-driven decisions that balance business viability with technical feasibility. Whether you're transitioning into product management or strengthening your existing skillset, this course provides the essential knowledge foundation every successful PM needs in today's technology-driven business landscape.
Certificate of completion
English language
Learn on iOS or Android
Online at your own pace
Last updated
March 25, 2026
Build Business Acumen
Understand key business metrics, financial models, and market dynamics that drive product decisions.
Develop Technical Literacy
Gain confidence discussing architecture, APIs, databases, and development processes with engineering teams.
Bridge Communication Gaps
Translate between business objectives and technical requirements to align cross-functional teams effectively.
Make Data-Driven Decisions
Apply analytical frameworks to evaluate opportunities and measure product success using business and technical metrics.
New Product Managers
Build the business and technical foundation you need to make confident decisions and earn credibility with your team.
Product Designers
Understand the business and technical side of product work so you can contribute beyond design in strategic discussions.
Developers
Strengthen your business acumen so you can connect technical decisions to market dynamics and revenue goals.
15
lessons
4
tests
Certificate of completion
Level 1.
Business Foundations
Level 2.
Technical Fundamentals
Level 3.
Data & Analytics
Level 4.
Strategic Integration
or
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Business & Technical Fundamentals for PMs
Director
at
Products for Good
Moshe is a product management leader with over 3.5 decades experience building digital products in multiple sectors.
He is the Founder of Products for Good, helping startup founders avoid costly product mistakes so they can create more good in the world, and Product Director at Rootquotient, a product engineering company.
Living in Toronto, he teaches Design Thinking at Schulich School of Business, York University.
Moshe co-hosts the Product for Product Podcast, talking about tools, frameworks and books that help product professional in their jobs.
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